Bad Ideas Pen x Marina Abramovic

Challenge convention and embrace creativity with the Bad Ideas Aluminium Pen, inspired by the thought-provoking work of pioneering performance artist Marina Abramović. Featuring the playful reminder to "Use your Bad Ideas pen to create good ideas," this sleek writing instrument celebrates experimentation, curiosity and the belief that every great idea begins somewhere.

Crafted from durable aluminium with a minimalist design, it's a stylish everyday pen for journalling, note-taking, sketching or creative brainstorming. Whether on your desk, in your bag or gifted to an art lover, it serves as a daily reminder that creativity thrives when you're willing to take risks.

Created in collaboration with the Marina Abramović Institute (MAI), this pen honours the legacy of one of the world's most influential contemporary artists. Since the early 1970s, Marina Abramović has challenged perceptions through groundbreaking performance art exploring the relationship between performer and audience, the limits of the body and the possibilities of the mind. The Marina Abramović Institute continues this legacy by supporting time-based art and fostering collaboration across creative disciplines.