HOW IT’S MADE: The story of OBUS Atletski
Behind the scenes with Kylie and our local makers on the creation of our new 100% Melbourne made Atletski collection.
Having travelled the world together, Kylie and partner Simon combined their shared love of vintage postcards, logos and branding to create the artwork for Obus Atletski. In a project that harks back to the beginnings of Obus, which translates to trolleybus in German, the collection is about the journey we take together each season.
To begin this journey, the couple began looking for references in eastern Europe and stumbled across images of a small community ‘Atletski klub’ in Slovenia, which is Athletic Club in English. Inspiration grew from there in a collaborative process that look a community of people to create.
"OBUS Atletski arrives at a time when we are looking for comfort, reliability, but also an escape. It's a collection we've worked tirelessly on, and I'm so proud of team Obus for making it happen!” - Obus Founder, Kylie
With it's vintage styling Obus Atletski looks to the beginnings of the brand's aesthetic as a way to move forward. To bring Atletski to life, the Obus team partnered with trusted makers in a process that is end to end GOTS certified and one of the labels most eco-friendly collections.
Atletski items are proudly created from organic cotton and expertly milled and dyed locally by the team at ABMT Textiles in Melbourne. ABMT are Australian industry leaders and are fully certified processor of Organic Cotton knits under the guidance of Australian Certified Organic (ACO) with all fibre, dyes and auxiliaries being GOTS certified. Garments are then constructed by our long term manufacturer Mr. T (basically family), and then garment washed and screen printed in Melbourne.
Sporty essentials to wear together as sets, or contrast with luxe and printed separates. The collection includes sweatshirts, track pants, logo tee’s and caps for active and everyday life, ushering in a new era of dressing.
Launching Saturday 4th September 2021 at 8am.
